"I've fallen, and I can't get up!" (reprised)

During today's Dodger game (we won!), I saw a commercial for LifeAlert for the first time in something like 12-13 years. (This was one of those commercials that used to be popular during daytime tv, so when I stayed home from school, I would occasionally see this during game shows.)

The thing that amused me tonight is that at the end of the commercial, the on-screen text included "I've fallen, and I can't get up (R)." Dude, the company actually registered the quote(!), which is an example of a pre-Web meme. (OK, admittedly it makes sense that they registered the quote given how history played out, but I still find it amusing.) In fact, here is its wikipedia entry.

I remember when it came out fondly, because there were tons of references to it because it was unintentionally hilarious. (Jay Leno, in particular, referred to it over and over again.)